NEWSCAST
NEWSCAST
A custom AI-powered information platform where a trained agent generates fully personalized articles per user - tailored to interests, tone, lingo, and age - delivering unbiased content on any subject. I led end-to-end product design and management for both the consumer app and the admin platform, producing all content assets via AI tools.
Research & Strategy
Research & Strategy
Defined the product strategy and UX vision for a novel AI content platform - mapping the needs of two distinct user groups: end consumers seeking personalized, trustworthy information, and internal operators managing the AI article generation pipeline. Conducted research into personalization mechanics, content trust signals, and onboarding flows to ensure the product could communicate its AI-driven value proposition clearly and credibly from first use.
Defined the product strategy and UX vision for a novel AI content platform - mapping the needs of two distinct user groups: end consumers seeking personalized, trustworthy information, and internal operators managing the AI article generation pipeline. Conducted research into personalization mechanics, content trust signals, and onboarding flows to ensure the product could communicate its AI-driven value proposition clearly and credibly from first use.
Research & Strategy
Defined the product strategy and UX vision for a novel AI content platform - mapping the needs of two distinct user groups: end consumers seeking personalized, trustworthy information, and internal operators managing the AI article generation pipeline. Conducted research into personalization mechanics, content trust signals, and onboarding flows to ensure the product could communicate its AI-driven value proposition clearly and credibly from first use.
UX Design - Consumer App
UX Design - Consumer App
Designed the full consumer-facing app experience end-to-end — from onboarding and interest profiling through article browsing, reading, and preference refinement. Structured the UX around surfacing the right content at the right moment, with personalization controls that felt intuitive rather than complex. Designed interaction patterns that communicated the AI's role transparently, supporting user trust in the content they receive.
Designed the full consumer-facing app experience end-to-end — from onboarding and interest profiling through article browsing, reading, and preference refinement. Structured the UX around surfacing the right content at the right moment, with personalization controls that felt intuitive rather than complex. Designed interaction patterns that communicated the AI's role transparently, supporting user trust in the content they receive.
UX Design - Consumer App
Designed the full consumer-facing app experience end-to-end — from onboarding and interest profiling through article browsing, reading, and preference refinement. Structured the UX around surfacing the right content at the right moment, with personalization controls that felt intuitive rather than complex. Designed interaction patterns that communicated the AI's role transparently, supporting user trust in the content they receive.
UI Design - Consumer App & Admin
UI Design - Consumer App & Admin
Developed two distinct visual systems serving fundamentally different contexts: a clean, readable consumer app UI optimized for immersive content consumption, and a dense, functional admin interface built for internal operators managing the AI article creation pipeline. Produced all in-app imagery and visual content using Midjourney and DALL-E. The admin design covered the full behind-the-scenes workflow - agent configuration, article generation, content review, and user data management.
Developed two distinct visual systems serving fundamentally different contexts: a clean, readable consumer app UI optimized for immersive content consumption, and a dense, functional admin interface built for internal operators managing the AI article creation pipeline. Produced all in-app imagery and visual content using Midjourney and DALL-E. The admin design covered the full behind-the-scenes workflow - agent configuration, article generation, content review, and user data management.
UI Design - Consumer App & Admin
Developed two distinct visual systems serving fundamentally different contexts: a clean, readable consumer app UI optimized for immersive content consumption, and a dense, functional admin interface built for internal operators managing the AI article creation pipeline. Produced all in-app imagery and visual content using Midjourney and DALL-E. The admin design covered the full behind-the-scenes workflow - agent configuration, article generation, content review, and user data management.
Developer Handoff
Developer Handoff
Delivered complete Figma documentation for both the app and admin - covering component libraries, interaction states, content templates, and AI-driven UI variations. Defined how dynamic, personalized content would be handled within fixed UI structures, and provided engineering with clear specs for variable content rendering across user profiles and article types.
Delivered complete Figma documentation for both the app and admin - covering component libraries, interaction states, content templates, and AI-driven UI variations. Defined how dynamic, personalized content would be handled within fixed UI structures, and provided engineering with clear specs for variable content rendering across user profiles and article types.
Developer Handoff
Delivered complete Figma documentation for both the app and admin - covering component libraries, interaction states, content templates, and AI-driven UI variations. Defined how dynamic, personalized content would be handled within fixed UI structures, and provided engineering with clear specs for variable content rendering across user profiles and article types.
More Works More Works
More Works More Works
©2026 NOAM BAHAR
Go Back To Top
©2026 NOAM BAHAR
Go Back To Top